the challenge: a website ready for a full revamp
Solis Health Plans, a top player in the Medicare Advantage market in Florida, came to us looking for a comprehensive website overhaul. Their previous site was outdated, difficult to update, and didn’t align with the dynamic new branding they were launching. They needed a platform that looked modern, stylish, and professional, while also being easy for their internal team to update. Plus, it had to integrate seamlessly with their sophisticated API technology for real-time updates.
our approach: crafting a user-centric, flexible experience
At Spotdly, we don’t just make websites—we create digital experiences. We knew Solis Health Plans needed a site that was visually compelling and user-friendly, catering specifically to Medicare Advantage users who prioritize straightforward navigation. But we also had to ensure the platform was built for efficiency, enabling quick edits without compromising the robust API integrations they had developed. We designed with a focus on clarity and simplicity, utilizing:
Legible, modern typography: Fonts were chosen to be highly readable, especially for older users, enhancing the overall experience.
Strategic use of white space:
Clean layouts and ample white space provide a polished, approachable feel while making navigation intuitive.
Color palette aligned with the new branding:
We maintained Solis’ vibrant blues and greens, conveying trust and wellness, while aligning with their new rebranding efforts.
smart design choices: enhancing usability
We didn’t stop at aesthetics. We focused on creating an efficient, accessible site that meets the needs of a diverse audience:
Collapsible sections:
These allow users to access only the information they need, reducing visual clutter and making navigation smoother.
Multilingual capabilities:
The site was built in English, Spanish, and Creole, expanding its reach and accessibility.
Custom icon system:
We developed unique icons to help users quickly differentiate between documents, forms, and external links.
Simplified forms:
Clear call-to-action buttons and user-friendly fields make filling out forms straightforward, minimizing user frustration.
integrations that go beyond the surface
Our work wasn’t limited to design. We built the site using Webflow but enhanced it further by integrating it with Solis’ internal API. This allowed for real-time updates, particularly in the Plan Selector tool, which offers tailored recommendations based on user input—a feature that sets Solis apart in a competitive market.
the result: a website that complements the new branding and enhances user experience
The new Solis Health Plans website is more than a digital facelift—it’s a strategic upgrade that aligns with their refreshed brand identity. It’s a sleek, user-friendly platform that simplifies navigation while offering a seamless experience across devices. With its multilingual capabilities and enhanced accessibility features, it caters to a broader audience, reflecting Solis Health Plans’ commitment to inclusivity and excellence.
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what sets this project apart?
It’s more than a redesign; it’s a reimagining of what a healthcare site can be. At Spotdly, we bring creativity and technical expertise together to create digital experiences that make an impact.
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